TRESemmé
Flow Freestyle
It was a splash seen around the world
Letting your hair down is a powerful act of expression. Trust me, as a frizz girl (IYKYK), it’s sooooo true.
So we went where self-expression, and hair, has always been restricted: Olympic synchronized swimming.
impact
Hell ya! We helped TRESemmé achieve its strongest year to date!
860M impressions, earning coverage in Good Morning America, NBC Sports, CBS, Entertainment Tonight, Telemundo and more.
We even took this performance to the 2023 Super Bowl commercial break.
AWARDS
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AWARDS 👏
The Shorty Awards
winner in medium-length video
PRWeek US Awards
best in brand entertainment
Clio Sports
bronze winner in brand x team/league
Clio Sports
shortlisted in film